For nearly 20 years, I’ve worked at the intersection of marketing, technology, and business growth — leading digital strategy for Fortune 500 companies, private equity firms, and luxury brands like Carnival Cruise Lines, Blackstone, Royal Caribbean, and Crystal Cruises. I’ve managed multi-million-dollar budgets, directed global campaigns, and guided brands through the first wave of digital transformation. In that work, I saw a clear pattern: most professionals don’t learn how to build a scalable, technology-driven brand until decades into their careers. By then, reworking their foundation is expensive, disruptive, and often risky.
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Julie is a Certified Scrum Product Owner (CSPO) and fluent in tools like Salesforce Marketing Cloud, Adobe Experience Manager, GA4, Brightedge, Optimizely, and Sitecore—making her a powerful asset for any brand ready to modernize and grow.
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Originally from Palm Beach Gardens, Julie is a proud University of Miami alum passionate about helping businesses translate customer insights into high-impact digital experiences. When she's not working, you can find Julie cooking up a storm, exploring new bike routes or helping friends turn bold ideas into business realities!